The AAG Guild School of Art offers its members an up close and personal way to decide which workshops they want to attend. Guild members and their guests will meet the artists and view their art prior to the workshop at our monthly meetings. This year, our monthly program speakers, along with our current president, will be conducting workshops. Be sure to attend the AAG general meetings to get a taste of the presenting artist’s style and medium, in addition to finding out what’s in store for the workshop. Additionally, click on each presenters’ name to go to their website.
Tess Mosko Scherer | Digital Media Lab | monthly program | 10:00 am – 1:00 pm | $35/session
Digital Media Labs will be held monthly on the following dates:
2018: August 10, September 14, October 12, November 9, and December 14.
2019: January 11, March 8, April 12, May 10, July 12, August 9
Space is limited as this is a hands-on program. Participants are invited to bring their laptop, tablet, or smart-phone. Bring digital images and information to edit, post on social media, or update your website. Topics covered: posting, creating events, sharing, boosting and other aspects of Instagram and Facebook, along with business tips and marketing strategies. Photo editing, management and other aspects of social media and marketing will be covered. Word Press webite and Blogging. Each session is driven by the needs of the attendees.
Tess Mosko Scherer has had two successful careers in the arts, first as a gallerist owning Scherer Gallery for 30 years, after which she launched her career as an artist with a vibrant studio practice. She generously shares her knowledge and insights in this ongoing program.
Cost: AAG members: $35 |non-members: $45
Tess Mosko Scherer | Selling from the H.E.A.R.T | two-day workshop | October 5 & 26 | 10:00 am-1:00 pm
This is an introductory workshop to a selling style developed by Tess Mosko Scherer during her 30 years of art sales. Using the acronym H.E.A.R.T. Mosko Scherer has developed an art sales style that will:
-help artists understand and identify the significant aspects of their personal History that informs their art or identity as an artist
-to realize the Emotional response evoked by their work
-to articulate the Aesthetics of the work, and help guide others through the work
-understand their personal Reasons for doing the work, and continuing to show up day after day
-to convey the Techniques or methodology that is uniquely theirs.
Putting all those pieces together they learn to talk with different personality types and sell their work more effectively – be it to collectors directly or to galleries.
This workshop is for you if you are:
-not sure what to say when you have a potential client in front of you.
-find yourself just talking to fill the uncomfortable void
-are uncomfortable talking about yourself or your work
-are comfortable talking about your work, but don’t know how to lead the conversation to a sale
In this workshop you will
-understand the difference between talking for the sake of talking, and talking for selling.
-gain insight into your selling style and how to work with different personalities
-remove the ‘slimy salesperson’ stigma you attach to selling
-debunk the limiting beliefs or behaviors you have about selling
-overcome fear of selling your work
Tess Mosko Scherer owned and operated Scherer Gallery, a contemporary art gallery, for 30 years. She entered the gallery scene unexpectedly at 19 years old. Dealing with a sophisticated, successful, and often intimidating clientele, Mosko Scherer had to quickly learn how to overcome the obstacles of her youth and inexperience to build a successful business.
In this workshop Mosko Scherer will share her H.E.A.R.T. approach to selling, giving you the tools to direct a sales conversation with confidence and clarity. This is an opportunity to become your best sales force, without feeling like the ‘slimy used car salesperson’. You will leave this workshop with a solid set of tools to approach your art sales in a way that is comfortable for you, and in alignment with who you are.
Cost: AAG members: $65 |non-members: $75 | To Register click here.
Mark Christopher | Oil Portrait with Model | Friday Nov 9, 2018
In this all day workshop, Mark will guide you through his process of painting a portrait from a live model. Covering lighting of the model, capturing the likeness and expression, and the importance of value and color to create harmony in your art. Using an alla prima approach to painting Mark’s technique focuses on the unique, emotional input of the artist and a sense of immediacy to guide the creation of each piece. You will learn masterful paint application techniques, tips and tricks for measuring the model, color theory as it relates to creating luminous skin tones, discovering what YOU want to say about the model, plus a whole lot more! Although Mark works with oil, acrylics are also welcome.
A suggested supply list including color recommendations for both a full color or limited palette will be provided upon registration.
602-677-7184 | email@example.com | MarkChirstopherArtists.com
Cost: AAG members: $65 |non-members: $75 | Click here to register.
Nancy Christy-Moore | Possibilities | Acrylic/Mixed Media workshop | March 29 & 30, 2019
Join Nancy in this fun filled 2-day creative adventure with liquid acrylic paints or inks combined with various acrylic texturing elements. You will be loosening up and connecting with your creative flow, enhancing your creative energy while expanding your personal expression. Geared for intermediate and advanced watermedia artists.
Day 1: Introduction to texturing and pouring paint with instructor demonstrations, followed by students’ experiments.
Day 2: Discovering your painting’s direction and begin bringing it to resolution, ending with a short critique session to assess your progress.
Click here to learn more about Nancy Christy-Moore | 623-487-4031 | firstname.lastname@example.org | www.nchristy.com
cost: $130/members | $150 non-members | Click here to Register
Pat Stacy | Beyond What I See | March 1 & 2, 2019
Pat Stacy would say “The tip of my brush is the tip of my soul.” Springing from an interior well, her work contains symbols attesting to a belief in life beyond what she sees and gratitude for life itself. Several of the symbols she uses are uniquely hers, while others are taken from a variety of cultures. Pat works in acrylic and mixed media on canvas and wood. In 2008, Pat was at a crossroads in her life due to ill health when she picked up a brush, immersed herself in color daily, and found her passion for art. A native Arizonan, Pat’s work reflects her love of her Arizona heritage. Her unique Quadruvium series unites wood panels, heavy texture, fine line work, and her symbols. Her latest work uses metal acrylics with patinas and pastels to create a truly unique look on canvas and wood. Pat is a juried, award-winning artist whose work may be seen in galleries in Arizona and Utah, as well as in the Arizona Fine Art Expo in the spring of each year.
cost: $130/members | $150 non-members | Click here to Register
Carmen Timm is the workshop Chair for Arizona Artists Guild.